Rob you’ll get the best answers if you’ll tell us about your mission profile. For instance, do you need air conditioning much? If you do, it’s very nice. More MX issues and a weight penalty, but weight may not be an issue for you. How high do you need to be able to fly? How far? Typical loading? Ideally you get the airplane that meets most but not all of your possible missions well. For instance, if you live in a warm climate A/C may be more important 80% of the time than having to stop for fuel on 20% of your trips. If you will use the additional performance capabilities of a Turbo they become a priority.
Most of the decisions weigh some utility against the need to stop for fuel. We can all get unrealistic about this, as stopping and getting out of the airplane can be quite nice after 1.5 to 2 hours, and you may not really enjoy longer legs that much. I think that the more PAX aboard the more important the short legs become for comfort. So even though A/C may cost you about 30 minutes of cruise fuel, if everyone’s comfortable it’s just better. The turbo question is often a wash as you burn more fuel per hour for fewer hours across a given distance since, if you fly it high, it’s faster. But if you tell us you have kids aboard the Turbo is harder to exploit due to O2 cannulas and sats monitoring. Clear as mud, right?!